Monday, January 11, 2010

Creative Hopkinton Massachusetts Real Estate Advertising

Working as a Realtor for the past twenty four years one of the things I have always been passionate about is marketing. Whether it is marketing one of my clients homes or my own personal abilities as a top agent.

Over the last week my creative juices have been flowing and I have decided to create some ads to promote the fact that I am one of the top RE/MAX agents in Massachusetts. Below is an add that is going to run in the Hopkinton Independent newspaper in the middle of January.

This is one of many ads that is going to be run over the course of the year. The theme of the ads is basically "something different" than the run of the mill Real Estate advertising you normally find. I am excited to see the kind of response I am going to get from Hopkinton residents.

About ten years ago I did something similar and the results were spectacular. I got away from doing the advertising because my partner at the time, Chuck Joseph did not care for it. Well the big news here is that I am not longer partners with Chuck Joseph and Mary Korbey so any marketing decisions I make will be completetly my own. I'll be back pounding the pavement as an individual and not part of a team. I am already excited about the Real Estate prospects for 2010. It is going to be a great year!

The ad is missing my Hopkinton work number (508-435-5356) but that was corrected for the final version that will go to print in the newspaper.

No doubt there will be snickering from some of the local Realtors when they see my advertising campaign. Oh well...I have never given a hoot what my competition thinks:)
About the Author: The above Real Estate information on creative Hopkinton Massachusetts Real Estate marketing was provided by Bill Gassett, a Nationally recognized leader in his field. Bill can be reached via email at or by phone at 508-435-5356.
Have a home to sell in Metrowest Mass? I have a passion for Real Estate and love to share my marketing expertise!
For Metrowest Massachusetts Real Estate and homes see Hopkinton MA Homes for sale. Want to have MLS access to beat other buyers to your dream home? Sign up with no obligation at my MLS Property Finder Site.
I service the following towns in Metrowest Massachusetts: Hopkinton, Milford, Upton, Southboro, Westboro, Ashland, Holliston, Mendon, Hopedale, Medway, Grafton, Northbridge, Uxbridge, Franklin, Douglas, and Framingham MA.

Building lasting relationships by helping people move in and out of Metrowest Massachusetts for the last 24 years.


Kathy Stankard said...

Wow! Very creative. Good luck with you individual business (without the team!)
It can definitely be a good thing to try different things since you won't know until you do!

Bill Gassett said...

Thanks Kathy. One of the aspects I like most about Real Estate is the marketing!

Licensed in MN said...

Hi Bill...Love the ad!

Bill Gassett said...

Thanks Teri. I have about 30 new ads that I have put together. They are all really fun and different. I have already gotten a bunch of compliments on the ones published so far.